Vezeeta
Job title: Performance Marketing Specialist
Requirements:
- Daily Campaign Optimization based on Analysis of Campaign Performance, including Bid/Budget Management and Landing Page Analysis
- Continuous improvement by proactively assessing the latest digital practices and methodology.
- Plans, manages and executes Paid Social campaigns, including but not limited to account setup, strategy development, organization, and management
- Monitor and administer web analytics dashboards, reports, and essential reporting tools, and point out key areas of importance in accordance to venture goals.
- Managing, coordinating, and aligning with internal stakeholders
- Owning marketing activities calendar and keeping track of projects and ensuring timely delivery of tactical and brand campaigns in alignment with partners
- Monitoring campaign objectives and spending and evaluating campaign performance: reach, engagement, order volumes, etc
- Building and briefing social and digital content
- Basic copywriting for marketing collateral and liaising with the creative team
Qualification:
- Bachelor’s degree in Marketing/Business
- Proficiency in English & Arabic
- +2 years prior experience in Performance Marketing, specifically in Paid Social (Facebook Ads) and Google Analytics
- Experience with Social Media Management is a plus
- Proficiency in Excel/PowerPoint
- Strong problem-solving and analytical skills
- Creative flair, both with words and visual content
- Active time management and prioritization ability
- Team player and ability to manage stakeholders
- Ability to manage the execution of the complete project from planning to timely delivery
- Ability to learn fast and take ownership of projects and KPIs ensuring the budget is kept in check and stakeholders are involved as needed
- Interest in contributing to building a strategy and driving new and effective ideas
- Demonstrated collaborative attitude, both internally and externally
You can apply through the link:
https://www.linkedin.com/jobs/view/3918858317
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Breadfast
Job title:Senior Performance Marketing Specialist
Requirements:
- Develop and execute paid ads campaigns on various platforms, including Facebook Ads, Google Ads, Apple Search Ads, Tiktok Ads, and Twitter Ads.
- Monitor and analyze the performance of paid ads campaigns, using tools such as Amplitude, Adjust, Google and Facebook Ads Manager platforms beside other internal tools.
- Optimize paid ads campaigns to improve performance and achieve business goals
- Collaborate with the product and engineering teams to build and maintain the MarTech infrastructure that supports our paid ads efforts
- Stay up-to-date with the latest trends and best practices in paid advertising, and provide recommendations for improvements and innovations
- Create and manage budgets for paid ads campaigns, and provide regular reporting on campaign performance and spend
- Conduct analysis of the acquisition conversion funnels to identify opportunities for improvement and optimization.
Qualifications:
- Bachelor’s degree in marketing, advertising, or a related field
- At least 2 years of experience running paid ads campaigns on Facebook Ads, Google Ads, Apple Search Ads, Tiktok Ads, and/or Twitter Ads
- Proficiency in using tools such as Adjust, Amplitude, Google and Facebook Ads Manager to analyze and optimize paid ads campaigns
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams
- Knowledge of the latest trends and best practices in paid advertising, and a willingness to stay up-to-date with industry developments
- Ability to manage budgets and provide regular reporting on campaign performance and spend
You can apply through the link:
https://www.linkedin.com/jobs/view/3921006634
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Halwani Brothers Egypt
Job title: Marketing Director
Requirements:
- Develop and implement overall marketing strategy to achieve business unit (BU) goals and lead the marketing strategy execution.
- Strengthen existing product portfolio based on market trends, growth, and customer needs.
- Continuously monitor market and stakeholders to identify new opportunities and adapt the marketing plan.
- Collaborate on individual brand strategies with clear plans and target setting for enhanced brand equity.
- Ensure a balanced and diverse product portfolio aligned with current and future business opportunities.
- Develop and implement comprehensive marketing communication strategies for targeted brand messaging.
- Conduct ongoing competitor analysis to maintain a sustainable competitive advantage.
- Lead the marketing team in planning, goal setting, performance management, and staff development to drive high performance.
- Manage annual marketing budgets for effective cost control.
- Contribute to export market development to maximize overseas sales growth.
Qualifications:
- 15+ years marketing experience in FMCG with good knowledge of food and beverage industry, 5+ years’ experience in same position.
- BSc degree in Business Administration or equivalent.
- International Certification in Marketing.
- MBA will be a plus.
You can apply through the link:
https://www.linkedin.com/jobs/view/3920837200
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Pepsico
Job title: Marketing Analyst
Requirements:
- This role will lead the A&M Procurement agenda for Snacks & Beverages categories in the market and is responsible for optimization on Non-working A&M initiatives in line with SS2.0 NWA&M policy
- Implement Decideware Agency life-cycle management platform for key agencies in the market
- Develop and maintain preferred supplier lists approved by the category leads and updated annually; socialize the use of the list by brand teams & track adherence
- Support brand teams in agency negotiations & Ensure all commercial agreements with agencies have clear Scope of Work polupated in the prescribed SS NWA&M policy
- Partner with brand teams & legal to lead contracts with agency partners – ensure performance management KPIs are embedded into the agency contract and linked to agency compensation
- Partner with brand marketing and finance teams in the tracking & reporting of working / non-working A&M in achieving set % working A&M targets
- Drive increased visibility for A&M (PEP, STB, Unilateral, Co-op, JV, ), parts of which are not currently captured by financial A&M reports
- Support brand teams to ensure that all ad production projects >$100M are managed through AMENA appointed ad production consultant; leverage ad production consultants in markets where not currenly used
Qualifications:
- 3-5 years experience in marketing procurement at an FMCG in the market OR 5-6 years of agency finance experience in a mainline agency in the market
- Some experience with agency negotiations either at the agency end or at a marketer is mandatory
- Experience using best-in-class sourcing strategies for marketing spends specifically supplier evaluation, selection, performance reporting, contract negotiations, price inflation management & savings metrics is preferred
- Bachelor’s Degree in any disciple.
- Good communication skills and proficiency in English language
You can apply through the link:
https://www.linkedin.com/jobs/view/3920116274
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Parkville
Job title: Media Buyer Specialist
Requirements:
- Develop effective media buying strategies
- Stay up to date with the latest social media best practices and technologies.
- Ensure that the adverts run accurately so that the desired media message is seen and heard by consumers.
- Manage budgets and producing spending updates throughout the campaign.
- Undertake research on industry developments, new opportunities, and competitors’ activity.
- Analyze the effectiveness of the campaign and use this data to refine future campaigns.
- Create the schedules for the campaign timeline.
- Work with copywriters and designers to ensure content is informative and appealing.
- Track and analyze social media KPIs & on ROI.
- Participate in media planning to identify target audiences and craft effective campaigns.
- Track and present campaign data such as views, click-throughs rates, engagements, and customer conversion rates.
- Coordinate and oversee the development and launch of campaigns.
Qualifications:
- Bachelor’s degree related to advertising, marketing, media, or Communications.
- Proven experience as a Media buyer or related position from 2- 4years of (Related Job Function / Industry / Experience)
You can apply through the link:
https://www.linkedin.com/jobs/view/3908458017
