Profiled

LifeUP: The Organization Introducing Adult Ballet to Egypt and Passionately Defying Stereotypes About Art

LifeUP is what one would call a wellness center. But the label and its associations don’t reflect their eccentricity…

Emad Anwar: The Marketer Who Will Pay Money for Your Garbage

“What started as an awareness project became an integral part of our NGO’s business model. Donations fluctuate…

Abdelhameed Sharara: The Restless Road to RiseUp

“Yes, we built the pyramids, but let’s build the new pyramids. The new pyramids are not stones. They’re Uber,…

Maznoq: This New Business Literally Shows You Where the Nearest Toilet Is

We’ve all been through the unfortunate situation where we desperately needed to use the bathroom, but unluckily got stuck…

Rami Elgebali: The Egyptian Behind Atfal Mafkoda Raises $50,000 from Facebook

Search Facebook for ‘Atfal Mafkoda’ (which translates to ‘Missing Children’) and you will come across a page holding…

A.B. Shawky: How His Business Venture Is Set to Disrupt the Movie Industry in the Region

The characters, the story and the dialogue are both authentically Egyptian and universally relatable. The movie invites us to…