Serious Business

Egypt’s First E-Commerce Summit Returns This Year And Here’s What You Might Not Want To Miss

Egypt is a fertile environment for e-commerce. According to an online entry by SocGen (a multinational French investment bank and…

After 20 years in the making, the first Arab Animated Feature finally debuts at Gouna Film Festival

During childhood, a lot of Arab children question the content they are exposed to when it comes…

Money Bekia: The Egyptian Mobile Application Helping Save Our Environment

There’s no denying that our environment is in danger, but the good news is, there are a few solutions…

Freelance Job Fair Aims to Enhance Freelancers’ Practical Skills

Being a freelancer allows you to make your own schedule, be your own boss, and sometimes provides the option…

How Rahet Bally Is Trying To Help Women Deal With Motherhood

When she was put in a difficult situation where she had to adapt to becoming a mother…

This Egyptian Startup Sets out to Preserve Arabic Through Edutainment

“It’s a challenge for kids to start loving Arabic animations because the content in English cartoons is much more…

Papa Told Me: The Story of an Egyptian Rapper Against Patriarchy

The music industry is one of the most challenging industries in the world, as it is…

The Amazon Rainforest Is Burning and Here’s How it Affects Us

The Amazon rainforest fires are currently one of the most debated topics around the world.  According…

A Cannes Lions Official Representative of Egypt private screening
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From Cannes To Cairo: The Academy Looking To Elevate Egypt’s Creative Industry And Impose A Social Responsibility On Advertising

Think of your most recent favorite advertisement or campaign and ponder on why…

Exploring Egypt’s Investment Options

“Rule number one: never lose money, rule number two: never forget rule number one,” CEO of Berkshire…