When you go out for dinner or an outing with your friends, you tend to ask the waiter to tweak your Pepsi just a little. However, relying on the waiter’s memory for that extra slice of lemon or dash of flavor, doesn’t always yield the best results. Thanks to PepsiCo‘s latest Pepsi Black campaign, these days are now over after the launch of two daring new flavors, lime and raspberry.
The perfect mix of lime and Pepsi’s flavor brings you a mouth-watering experience that tickles your taste buds, while the fruitful raspberry is a desert in itself, through it’s unorthodox and sweet flavor. Just when you thought this can’t get any better, you’re making a mistake. Both Pepsi Black’s bold flavors are sugar free, which lessen your dietary worries and provide you with a healthier beverage option, making you have that drink without feeling guilty.
VIA Ego Communicate
Pepsi Black’s launch has recently gone viral here in Egypt. Everywhere you go, billboards are boasting the new flavors, people are trying out the new cans and everyone is posting their favorite choice. Also, as we are approaching the end of the decade, the brave and different flavors could be an indicator that PepsiCo is moving towards a new decade with more innovative and trendsetting solutions.
The International giant kicked off the launch of it’s new products at Maadi’s GLASSHOUSE, celebrating new flavors amidst a groovy and hip atmosphere. The latest tunes courtesy of Marwan Pablo, Disco Misr, Abyusif, Azaar and Marc Wahba, had attendees dancing all night long.
VIA Ego Communicate
A variety of influencers, public figures and celebrities, including PepsiCo Egypt’s CEO, Mohamed Shelbaya, Egyptian Actresses Bushra Rozza, Engy Wegdan, Injy El Mokkaddem; and Egyptian influencers Marwan Younis, Shahd El Shaarawy and many others attended the Pepsi Black launch.
